How Much Does a Website Cost in India? (2026 Price Guide)
Website Development · Pricing Guide
How Much Does a Website Cost in India? (2026 Price Guide)
Ask five web companies in India what a website costs and you will hear five very different numbers, from ₹5,000 to ₹5 lakh. Both can be honest answers. The price depends on what you are actually buying, and most quotes don’t make that clear.
This guide breaks down real 2026 price ranges for every kind of website, the yearly costs nobody mentions upfront, and how to tell a fair quote from one that will cost you more later.
Quick answer
In 2026, a website in India typically costs ₹15,000 to ₹40,000 for a basic business site, ₹40,000 to ₹1,50,000 for a custom-designed business website, ₹60,000 to ₹3,00,000 for an ecommerce store, and ₹3 lakh to ₹25 lakh or more for a custom web application. On top of that, budget ₹5,000 to ₹15,000 a year for domain and hosting, more for maintenance and SEO. Agency prices are usually quoted plus 18% GST.
Website cost in India by type (2026)
Here is what most businesses pay for the build itself. These are typical market ranges across Indian agencies and experienced freelancers, not fixed rates.
| Type of website | Typical build cost | Timeline | Best for |
|---|---|---|---|
| Basic business / brochure site 5 to 8 pages, theme-based | ₹15,000 – ₹40,000 | 2 – 4 weeks | Local shops, consultants, new businesses that need to look credible online |
| Custom business website 10 to 25 pages, custom design | ₹40,000 – ₹1,50,000 | 4 – 8 weeks | Clinics, schools, manufacturers, service brands that rely on leads |
| Ecommerce store WooCommerce or Shopify | ₹60,000 – ₹3,00,000 | 6 – 12 weeks | Retail, D2C brands, jewellers, fashion and food businesses selling online |
| Large or multi-brand ecommerce 1,000+ products, ERP / inventory sync | ₹3,00,000 – ₹10,00,000+ | 3 – 6 months | Established retailers and marketplaces |
| Custom web app or portal Logins, dashboards, bookings, workflows | ₹3,00,000 – ₹25,00,000+ | 3 – 9 months | SaaS products, booking platforms, internal tools, B2B portals |
| Landing page Single page for ads or a launch | ₹8,000 – ₹30,000 | 1 – 2 weeks | Ad campaigns, events, product launches |
Prices exclude GST (18%), domain, hosting and paid plugins or apps unless stated. Ranges reflect common Indian market rates in 2026 and vary with scope.
If you are planning a standard business site, our website design and development service page explains what a full build includes. For online stores, see ecommerce development, and for anything with logins, dashboards or workflows, custom software development is the better fit.
What decides the price of a website
Two websites can look similar on the surface and still be ₹1 lakh apart. These are the factors that actually move the number.
1. Template design vs custom design
A ready-made theme with your logo and colours is the cheapest route. A custom design starts with research, wireframes and a layout made for how your customers decide, which is why it costs more and usually converts better. Good UI/UX design is often the difference between a site that looks nice and one that brings in enquiries.
2. Number of pages and page types
Ten pages that share one layout cost far less than ten pages that each need a unique design. Service pages, location pages, product pages and blog templates all count separately.
3. Content: who writes it, who shoots it
This is the most underestimated cost. If you supply final text and photos, the build is faster and cheaper. If the agency writes copy, plans page structure and arranges a product shoot, expect to pay more, but you will also get pages written to rank and convert. A clear content strategy also stops the project from stalling while everyone waits for text.
4. Features and integrations
Every extra feature adds design, development and testing time. Common ones:
- Payment gateway (Razorpay, PayU, Cashfree, Stripe)
- WhatsApp chat, enquiry forms and CRM integration
- Appointment booking and calendars
- Multi-language pages, such as English and Tamil
- Shipping, GST invoicing and inventory sync
- Member logins, dashboards and custom calculators
- AI chatbots and automated replies, see AI agents and automation
5. Platform
WordPress is the most common choice in India because it is flexible and affordable to maintain. Shopify is quick for stores but adds monthly fees and app costs. A fully custom-coded site or app costs the most upfront but gives you complete control over performance and features.
6. SEO and speed built in from day one
A site built with clean structure, fast load times, schema markup and keyword-mapped pages costs a little more than one built just to look good. It is far cheaper than rebuilding later because Google cannot read it properly. If organic traffic matters to you, ask whether the quote includes on-page SEO and AEO setup.
7. Branding readiness
If you don’t yet have a proper logo, colour palette or brand voice, those decisions end up being made during the website project, which slows it down. Sorting out brand identity or a logo first makes the website faster and cheaper to build.
Yearly running costs of a website in India
The build is a one-time cost. Running the site is not. Here is what to plan for every year.
| Cost item | Typical cost | Notes |
|---|---|---|
| Domain name (.com / .in) | ₹700 – ₹1,500 / year | Renewal prices are often higher than the first-year offer |
| Shared hosting | ₹3,000 – ₹10,000 / year | Fine for small brochure sites |
| Managed or cloud hosting | ₹15,000 – ₹60,000 / year | Recommended for ecommerce and high-traffic sites |
| SSL certificate | Free – ₹5,000 / year | Free SSL is enough for most sites |
| Premium themes and plugins | ₹3,000 – ₹25,000 / year | Licences need renewing for updates and security fixes |
| Business email (Google Workspace / Zoho) | ₹1,000 – ₹2,000 / user / year | Zoho has lower-cost plans; Google is priced per user |
| Maintenance and support | ₹2,000 – ₹15,000 / month | Updates, backups, security, small edits |
| Payment gateway | About 2% per transaction | Varies by provider and payment method |
| SEO and content | ₹15,000 – ₹75,000+ / month | Optional, but this is what brings consistent traffic |
Rule of thumb: set aside about 15% to 25% of your build cost every year for hosting, licences and maintenance. A ₹1 lakh website usually needs ₹15,000 to ₹25,000 a year just to stay fast, secure and up to date, before marketing.
A website on its own rarely brings customers. Most businesses pair it with SEO, local SEO and Google Business Profile work, or paid campaigns through performance marketing. Plan that budget alongside the build, not after it.
DIY builder vs freelancer vs agency: what you get for the money
| DIY builder (Wix, Shopify themes) | Freelancer | Agency | |
|---|---|---|---|
| Upfront cost | ₹0 – ₹15,000 + monthly plan | ₹10,000 – ₹80,000 | ₹40,000 upwards |
| Design | Templates only | Template or light custom | Custom, based on research |
| Strategy and content | You do it | Usually you do it | Included or available |
| SEO setup | Basic | Varies widely | Usually built in |
| Support after launch | Platform help desk | Depends on availability | Team with SLAs |
| Best for | Testing an idea on a tight budget | Simple sites with a clear brief | Lead generation, ecommerce, custom features |
There is no wrong choice, only a wrong fit. A freelancer is great for a five-page site where you already know what you want. An agency makes sense when the website has to do a job, such as bringing in enquiries or selling products, and you want design, development, SEO and marketing handled by one team that is accountable for the result.
Typical website budgets by business type
What you need depends heavily on your industry. Here is what we commonly see:
- Jewellery showrooms: ₹60,000 to ₹2,50,000. Catalogue or ecommerce, gold-rate display, scheme enquiries and strong product photography. See our work for jewellery brands.
- Clinics and hospitals: ₹50,000 to ₹2,00,000. Doctor profiles, appointment booking, treatment pages and local SEO. More on healthcare websites.
- Rehab and recovery centres: ₹50,000 to ₹1,50,000. Trust-led content, confidential enquiry forms and clear programme pages. See rehab and recovery.
- Retail and D2C brands: ₹80,000 to ₹3,00,000+. Full ecommerce with payments, shipping and inventory. See ecommerce and retail.
- Hotels, resorts and restaurants: ₹50,000 to ₹2,00,000. Booking engine or online ordering, menus, galleries and maps. See hospitality and food and beverage.
- Salons, spas and clinics for aesthetics: ₹40,000 to ₹1,50,000. Service menus, before-and-after galleries and booking. See beauty and aesthetics.
- Gyms and wellness studios: ₹40,000 to ₹1,50,000. Class schedules, memberships and trainer profiles. See fitness and wellness.
- Fashion labels and boutiques: ₹60,000 to ₹2,50,000. Lookbook-style design and a fast mobile store. See fashion and lifestyle.
If your business also needs an app, our mobile app development team can plan the website and app together so you don’t pay to build the same thing twice.
How to save money on your website without cutting corners
- Write a one-page brief. List your goals, must-have pages, features and three websites you like. A clear brief gets you accurate quotes and fewer revision rounds.
- Get your content ready early. Final text and good photos are the most common reason projects run late and over budget.
- Launch in phases. Start with the pages that bring in business, then add the blog, extra locations or advanced features in phase two.
- Choose the right platform. Don’t pay for a custom-coded app when WordPress will do, and don’t force WordPress to behave like software when you need a proper web app.
- Build SEO in from the start. Fixing structure, speed and URLs after launch costs far more than doing it right the first time.
- Own your accounts. Register your domain, hosting and Google accounts in your company’s name so you are never locked in.
Red flags in a website quote
- One number with no breakdown. You can’t compare what you can’t see.
- No mention of who owns the domain, code and content. You should own all three.
- “Unlimited revisions.” Sounds generous, usually means no structured design process.
- “Free hosting for life.” Often slow shared servers you can’t move away from easily.
- No mobile, speed or SEO commitments. Most visitors in India browse on phones; a slow mobile site loses them.
- Nothing about support after launch. Ask what happens when something breaks in month three.
- Unclear GST. Check whether the price is inclusive or exclusive of 18% GST.
Website cost in Coimbatore
Website prices in Coimbatore sit within the same national ranges above. What changes is the experience: working with a local team means you can sit down together, review designs in person, and get your Google Business Profile and local SEO handled by people who know how customers in Coimbatore, Tiruppur, Erode and Salem actually search, in English and in Tamil.
Akkenna is a branding, technology and marketing agency based in Peelamedu, Coimbatore. We have helped businesses from jewellers such as Sibiraja Nagai Maligai and Shree Gokulam Jewels to growing local brands build a stronger presence online. You can read more about Akkenna or browse all our services.
Frequently asked questions
How much does a basic website cost in India?
A basic 5 to 8 page business website built on a theme typically costs ₹15,000 to ₹40,000 in India in 2026, plus about ₹4,000 to ₹12,000 a year for domain and hosting.
How much does an ecommerce website cost in India?
A small to mid-sized ecommerce website on WooCommerce or Shopify usually costs ₹60,000 to ₹3,00,000 to build, depending on product count, design, payment and shipping integrations. Platform fees, apps and payment gateway charges of around 2% per transaction are extra.
What is the yearly cost of running a website in India?
Expect roughly ₹5,000 to ₹15,000 a year for a simple site (domain, hosting, SSL) and ₹30,000 to ₹2,00,000 a year once you add managed hosting, premium plugins, backups, security and a maintenance plan. SEO and marketing are separate ongoing costs.
Is GST charged on website development in India?
Yes. Website design and development is a taxable service and registered agencies charge 18% GST on top of the quoted price. Always ask whether a quote is inclusive or exclusive of GST.
Should I hire a freelancer or an agency to build my website?
A freelancer is usually cheaper and fine for a simple brochure site. An agency costs more but gives you strategy, design, development, SEO and support from one team, which matters for ecommerce, lead generation and custom features.
How long does it take to build a website?
A basic business website takes 2 to 4 weeks, a custom-designed site 4 to 8 weeks, an ecommerce store 6 to 12 weeks, and a custom web application 3 months or more. Delays usually come from content and approvals, not coding.
How much does a website cost in Coimbatore?
Website prices in Coimbatore follow the same ranges as the rest of India: about ₹15,000 to ₹40,000 for a basic site, ₹40,000 to ₹1,50,000 for a custom business site and ₹60,000 upwards for ecommerce. A local agency lets you meet the team in person and get local SEO done alongside the build.
Why do website quotes vary so much between companies?
Quotes differ because they include different things: custom design versus a template, who writes the content, SEO setup, number of revisions, integrations, ownership of the code and domain, and post-launch support. Compare quotes line by line, not just on the final number.
Get an honest quote for your website
Tell us what your business needs and we’ll send a clear, itemised quote with no hidden costs, covering design, development, SEO setup and support, so you know exactly what you are paying for.
Get a free quote Call +91 99523 25513Akkenna · Standard Towers, 287/3, Avinashi Rd, near Fun Republic mall, Peelamedu, Coimbatore, Tamil Nadu 641004
