Tri-fold vs bi-fold brochure compared: panels, reading flow, visuals and which format suits clinics, schools, manufacturers and retail brands.
Branding & Digital Marketing Insights
Practical guides to brand identity, creative content, search and digital experiences from the Akkenna team.
Brochure Design Cost in Coimbatore: What Affects the Price
What decides brochure design cost in Coimbatore: pages, fold type, copywriting, photos, languages and print files, plus how to get an accurate quote.
How to Promote a Clothing Brand: 15 Practical Ways to Get Noticed and Get Sales
Promoting a clothing brand takes more than posting product photos. Here are 15 practical ways to get noticed and get sales, from positioning and visual identity to social media, creators, email, search, offline events, and paid ads, plus a 90-day promotion plan and a checklist.
How to Start an Artificial Jewellery Business at Home: A Step-by-Step Guide
Artificial jewellery is one of the most accessible home businesses, but standing out takes planning. Here’s a 15-step guide covering niche, sourcing, pricing, legal basics, branding, packaging, photography, selling online, marketing, and growth, with common mistakes and a launch checklist.
Why Is Marketing Important in Healthcare? 10 Reasons Providers Can’t Ignore It
Patients research before they book, so healthcare providers need to be findable, clear, and trustworthy. Here are 10 reasons marketing is important in healthcare, plus ethical principles, key channels, ways to measure results, common mistakes, and a practical checklist for clinics, hospitals, and practitioners.
How Profitable Is the Jewellery Business? Margins, Costs, and What Drives Profit
The jewellery business can be profitable, but margins depend on what you sell and how you run it. Here’s how profit works in jewellery, what published figures suggest, what drives margins up or down, the risks to plan for, and practical ways to build a more profitable jewellery brand.
Which Business Is Best in India? 12 Ideas for 2026 (and How to Pick Yours)
Wondering which business is best in India? Explore 12 practical ideas across services, D2C, food, manufacturing and wellness, plus how to choose and how branding helps you stand out.
How to Start an Online Fitness Business: A Step-by-Step Guide
Starting an online fitness business means more than filming workouts. Here’s an 11-step guide covering niche, offer and pricing, legal and safety basics, branding, website and tools, content, marketing, launch, and client retention, with common mistakes to avoid and a practical launch checklist.
How Healthcare Can Use Social Media: Practical Ways for Clinics, Hospitals, and Practitioners
Healthcare providers can use social media to educate patients, build trust, share services, promote health camps, recruit staff, and make care easier to reach, if they handle privacy and regulation carefully. Here are 10 practical ways, content ideas, compliance principles, and a simple plan to get started.
Video Marketing on Instagram: A Format-by-Format Guide
Instagram Reels now make up 38.5% of the feed and outperform every other format on engagement. See which video format fits which marketing goal.









